About
I design sites, engineer their SEO, and run the ads that pay for themselves.
Based in Mumbai, India. Founding team at Strique.io. Taking on a few freelance projects a year.

How I got here
Marketing first. Then the systems under it. Now both, at once.
Drag sideways, or tap a card to read the longer version.
01Marketing
Started in digital marketing at Ivizion
SEO and paid campaigns, from 2021. Funnel analysis before ad spend.
02Performance
Ran performance marketing at Digimaze
₹2 Cr+ in monthly ad spend, ROAS pushed to 3.2x.
03Systems
Joined Strique's founding team
Pre-sales and digital strategy for an agentic marketing platform.
04Today
Freelance projects, alongside Strique
Design, SEO, performance: one operator, not a handoff.
Toolkit
What I actually work in
FramerNext.js / ReactTailwind CSSTechnical SEOGEO / AEOMeta AdsGoogle AdsAttribution & analyticsContent strategyBrand & UX design
How I work
Worth knowing upfront
- I say no to projects that only need one discipline.
- I'll tell you if it's your offer, not your website.
- I report in plain language, no dashboard nobody asked for.
- Limited freelance slots. I'm also full-time at Strique.io.
Field notes
Follow on LinkedInWhat I'm writing on LinkedIn
One of the better-performing posts: a framework for diagnosing dropping campaign performance before touching budget.